Vision and Purpose
Objective: Create a platform
Mission: Showcase nuanced, global
Lucas McTimothy
Head of Design
Gemma Jackson
Content Strategist
Oliver Stagehand
Customer Specialist
Alice Smith
Founder & CEO
Former co-founder of ACME company. Early staff at XYZ. Loves coffee & morning runs.
01
Initial
Conversations
Start with accessible, informal discussions between you and Muslim friends around the world.
02
Review
Episodes
Develop and release 2–3 pilot episodes. Use feedback to refine your format, visuals, and tone.
03
Brand
Creation
Create a cohesive aesthetic and message for your platforms (e.g., logo, tagline, video intros).
04
Content
Production
Produce high-quality content that aligns with your brand and engages your target
Join the movement
Be part of the conversation and explore the intersection of Western intellectual tradition and Islamic thought.
✓ Engage with scholars, thinkers, and creatives
✓ Discover diverse perspectives and foster thoughtful discussions
What is the vision and
The vision and purpose of the platform is to bridge the Western intellectual tradition and Islamic thought, highlighting points of synthesis, tension, and
What are some core content ideas for the
The core content ideas for the platform include interviews, panel discussions, lectures & seminars, debates, stories of faith and intellect, and
What is the multi-platform strategy for the platform?
The multi-platform strategy includes YouTube for long-form videos, Spotify for podcasts, Instagram and TikTok for short clips, and Substack for written content.
What are the first steps to take for the
The first steps include having initial conversations, collaborating with Muslim friends, starting a pilot episode, and
What are some suggested monthly/seasonal themes
Some suggested monthly/seasonal themes include faith and reason, justice and power, and modernity and tradition.
What are some practical considerations for the
Some practical considerations include budget, collaboration, promotion, and location logistics.
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